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MAXIMIZE YOUR MARKETING
MIXsm
ARE YOU MAXIMIZING YOUR RETURN ON YOUR MARKETING INVESTMENT?
Grow your business by maximizing, INTEGRATING AND LEVERAGING
your marketing methods: RECOMMENDED ACTIONS
PREPARATION (before you start any marketing/sales drive)
1. Understand the keys to marketing success
2. Define the key
elements of your product/service package*
3. Determine YOUR IDEAL target
customers/markets
4.
Develop your marketing strategy
5. Determine the actions YOU want to encourage on the part of YOUR customers?
6. Evaluate and decide which marketing
alternatives will maximize your
ROI
7. Determine your marketing mix
8.
INTEGRATE, THEN LEVERAGE your marketing efforts.
9. FOLLOW-UP AND FOLLOW-THRU
*Product/Service Packaging is a concept pioneered by CTF. For a
more complete explanation of the importance of the concept and how to use it,
contact us. Program Goals
This CTF PROGRAM is designed to help you improve your operation, techniques and
methods in order to help you construct a more profitable business.
We will discuss the major characteristics of successfully MAXIMIZING YOUR
MARKETING MIXsm. It will help you discover how to adapt and adopt these
practices into your business activities. Skill building instruction will be
provided via the telephone in order to facilitate the learning process.
Building a successful business is like building a solid house. A blueprint is
required. Next, raw materials must be gathered and the foundation laid. Then,
step-by-step the building is erected, from the bottom up.
In this program you will learn how to create your business blueprint - YOUR
Marketing/Sales Plan. You will also learn how to lay an effective foundation,
then improve your business' structural support -- by improving your human
resource/personnel and information management.
Program Design
Since we also know that it takes capital to grow a business, our focus is
designed to help your business increase its cash flow immediately.
Because we understand the realities facing most small businesses today, the
information will be presented in a fashion to provide the practical, hands-on
assistance.
We understand and are sensitive to your time constraints (we all know time is
money). As a result the program format has been laid out over a manageable
period of time and for short time periods each day. This format minimizes your
time commitment and the required investment, but positions you to make
incremental improvement after every section.
Check out our MAXIMIZING YOUR
MARKETING MIXsm
Manual - Guaranteed
to IMPROVE YOUR RESULTS!!
Next step(s)? Feedback, more information, want to make a phone appointment,
visit our home page and contact us.
Call us today to g r
O
W your business
(716-634-7013 )
to order a manual, make seminar reservations,
arrange for phone consulting or for more information.
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