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SAMPLE

HOW TO USE A NEWSLETTER TO BUILD YOUR BUSINESS

EVERY FIRM SHOULD HAVE ITS OWN NEWSLETTER!

!

WHY SHOULD YOUR FIRM USE A NEWSLETTER? THERE ARE NINE IMPORTANT BENEFITS 


#1 - TO HELP BUILD YOUR BUSINESS

Do you want people calling you to ask about your services. 

How are you accomplishing that task now? 

Are you getting all the calls you would like? If a newsletter is not part of you arsenal, then maybe it should be. When it is you will receive more inquires and more reason to contact prospect. When you accomplish these goals your business will grow and pro$per - It is that simple.

#2 - LEVERAGE THE INFORMATION AGE

Are you in the information business? 

Today's wisdom says the answer is a resounding, "YES!!" for every business. We happen to agree whole-heartedly. 

As consultants we think even the local restaurant is in the information business although they may not realize it yet. 

Consider the fast growth of the "cyber-cafes". They know they are in the information business and are catering to the "cyber" clientele. 

Consider what people who are single do when they go to a restaurant (ride an airplane). They read. Isn't that why airlines provide magazines? Shouldn't the restaurant provide valuable reading for them as well? 

In today's increasing competition for your customer's time, should you help either to entertain them or inform them? What impression will you create when you help your customers' kill two birds with one stone? 

Think about a newsletter! Every business should have one (or more)! EVERY BUSINESS SHOULD BE OFFERING AND SUPPLYING USEFUL INFORMATION. A newsletter is one way to accomplish and leverage that goal.

KEYS TO THE MARKETING SUCCESS OF A NEWSLETTER

A. Valuable content 
B. Dedication and focus on a specific target audience 
C. Understanding your specific goals and the methods you will use to achieve them. 
D. Consistent delivery to that target audience. 
E. Contact, follow-up and follow-through We'll show you how to put these Keys to work!!

Learn about the other major benefits and much more!!

Check out our Manual: HOW TO USE A NEWSLETTER TO BUILD YOUR BUSINESS  - Guaranteed to IMPROVE YOUR RESULTS!!

Next step(s)? Feedback, more information, want to make a phone appointment, visit our home page and contact us.

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